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brand

US /brænd/UK /brænd/

noun, verb Core · B1 Kinh doanh chung

Definition

a name given to a product or service

Tested in TOEIC business and workplace contexts.

Examples

Investing in quality packaging helps build a strong brand image in the retail market.

Synonyms

  • trademarka distinctive characteristic or attribute
  • labela brief description given for purposes of identification

Collocations

  • Easy popular clothing brand
    describing popular clothing brand (regarded with great favor, approval, or affection especially by the general public)
  • Medium build brand recognition nationwide
    to construct, develop, or establish regarding brand recognition nationwide
  • Hard brand equity and consumer loyalty
    to brand equity and consumer loyalty, meaning to burn with a branding iron to indicate ownership; of animals
  • Very Hard suffer irreparable brand damage
    to suffer irreparable brand damage, meaning to undergo or be subjected to

Learner's English edition · Curated definitions for TOEIC learners.